Print-spiration

Ever wonder how a print comes to life at Catherines?
See how this gorgeous design is transformed into one of our favorite pieces.
(We think it will be yours, too!)
Shop our Modern Romance collection >

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It starts with the concept. The product development team travels the globe in search of the latest trends and
color palettes. They create mood boards (as shown here) with the colors, patterns and objects that inspire them.

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Here, our designer Andrea hand-paints the graceful brushstroke print using the mood board for inspiration.
Carefully blending the colors, she uses long, lean brushstrokes to create a print that elongates and flatters.

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After the painting is complete, the design team matches the color to swatches from our seasonal palette.
This ensures that all garments in a collection match and coordinate beautifully for you.

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Next, our print is scanned into the computer so that the garment can be
created exactly as our designers envisioned it.

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Here it is, the Cascade Ruffle Poncho, being photographed for this month’s mini-logue.

We hope you love it as much as we do!

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